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From Factory Trial to Volume Order: How a Hydraulic Crane Factory Won a Southeast Asian Market with Customization

2026-04-22

Customer looking for a Small mobile Crane, with small body, for allayway and factory shop, handle Tough Conditions, narrow working space, lifting heigh over 8 floor, and lifitng capacity reach 10Ton.

In early 2025, a construction equipment dealer from Southeast Asia reached out. Their local projects included:

  • Infrastructure repairs

  • Small factory construction

  • Lifting in narrow streets and confined spaces

They needed a crane that is:

  • Compact enough for tight access

  • Strong enough for 10-ton lifts

  • Reliable in extreme conditions (high heat, heavy rain)

  • Compliant with local vehicle regulations (strict limits GVW and axle load)

After comparing several suppliers, the customer decided to fly to China and visit our hydraulic crane factory for a live demonstration and trial.

2. On-Site Trial: Let the Performance Speak

The customer tested our existing 10-ton small mobile crane with the following specifications:

Parameter Value
Model HFL5122JQZ
Lifting capacity 10000Kg
Boom length 30.8meters
Dimension 7980×2200×3000 mm
Total mass 11800Kg
Wheelbase 3300mm
Truck turning radius 5800mm
Y2 Y1

Highlights of the trial:

  • The customer operated the crane to fully extend the 30.8m boom and lift an 1-ton test load. Boom stiffness exceeded expectations.

  • double extension cylinders inside boom, for complex working conditions, the 2-section and 3-section booms use hydraulic cylinders for boom extension, significantly improving load-bearing efficiency (for even more stable boom extension and retract under heavy loads). They can also be switched to extend and retract 4, 5, or 6 sections of boom simultaneously.
  • Larger outrigger span 6meters + rear outrigger stabilizer kept the crane extremely stable.

  • FLY-Counterweight, the range of motion can be adjusted according to the working conditions, ensuring greater operational safety.

The fly counterweight effectively reduced forward tilt during heavy lifts. The operator said:

“This small crane is much more stable than other 10-ton units I’ve tested.”

The customer is very satisfied with the crane’s outstanding performance;

3. Customization: Not Just Changing Numbers, but Adapting to the Local Market

After a detailed understanding of the mobile crane parameters and performance. However, the customer raised a critical concern: “If we ship this crane as-is, it may not pass local registration. Some roads in our country also have strict weight and axle distribution  load limits.”

we didn’t just say “we can modify it.” Our engineers sat down with the customer and went through local regulations and field conditions point by point. Three key customizations were made:

3.1 Body Structure Optimization (for local certification)
Reinforced key stress points while slightly adjusting the subframe to reduce overall height, it can be passed through the low factory gate.

Redistributed front/rear axle loads to meet local road regulations.

3.2 Total Mass Rebalancing
Kept the 11,800 kg total mass but optimized how the counterweight splits — allows quick on-site removal for transport.

Changed the fly counterweight to a modular design (customer can choose to install or remove depending on the job).

The customer is also very satisfied with the product’s workmanship, processing technology, and assembly work control.

4. Deal Closed: From One Trial Unit to a Long-Term Partnership
After receiving the customization proposal, the customer sent their team back to our factory for a second inspection and acceptance test. On the spot, they signed:

Initial order of 10 units (including 2 high-spec versions with fly counterweight)

Technical cooperation agreement – our factory becomes the preferred developer for all customized cranes in their market

Spare parts pre-stocking agreement – Provide timely spare parts and technical support.

Customer quote (Procurement Director):
“We are not just buying a crane. We have found a factory that is willing to dig into our local market with us.”

5. Why Could We Make This Happen?
We are a professional hydraulic crane factory, not a trading company.

✅ In-house boom design (obtained the national patent). The national R&D center of small hydraulic crane

✅ Flexible production line supports small-batch customization (for small trial order truck mounted crane, kunckle boom crane, mobile crane up to 50Ton).

✅ Professional technical staff support+ over 20 years design in hydraulic cranes.

✅ We provide CE, ISO, and target market certification support documents.

✅ Advance production equippment ensure meet technical requirements.

Advise for new customer, if you are looking for hydraulic crane, and intergarated lifting truck, and lifting equipment customizition, you are welcome to visit our factory.

Hydraulic Crane Factory
Small Mobile Cranes & Customization Services

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